Will New Amazon Dash Buttons Make Us Lazy Shoppers?

Have you ever bought an item from Amazon so often that you wished there was a button that could be pressed to have the item just show up on your doorstep? Yeah, me either, but apparently there are plenty of people who do because Amazon Dash buttons do just that.

How do You Make Online Shopping Even More Effortless?

If you’re the type of person who gets frustrated while looking through the endless amount of consumer products available online, then you’ve probably wondered how getting some of those items could be less of a hassle. After all, Amazon’s 1-click ordering option still requires you to search for the item you want to buy. Fortunately, Amazon has thought of a solution, Amazon Dash buttons. Amazon partnered up with eighteen brands in order to sell products to consumers without even needing to visit Amazon’s website. Each of these buttons are linked directly to the user’s account. They’re small, have one button, and have an adhesive back that let’s users place them anywhere. Stick a Tide detergent Dash button on your washing machine and the next time you run out, just press the button and wait for the detergent to show up in two days (assuming you’re a Prime member).

Do Amazon Dash Buttons Really Work?

Amazon may not have a great track record when it comes to making tablets and phones, but they sure can get you to buy things in record numbers. The key to Amazon Dash buttons lies in the brands it chose to partner with. Brands like Tide, Gillette, Glad, and Maxwell House all make products that people buy on a fairly regular basis. Each Dash button costs $5, and when you receive it you have to register it with your Amazon account. The device pretty much tethers itself to your home’s Wi-Fi network through the Amazon app on your smartphone. Once everything is set up then you just need to press the button when you notice you’re getting low on the corresponding item. When the button is pressed you’ll receive a confirmation email from Amazon — just like you do when you make a purchase from the website — and then you wait for your package. If you decide you want to cancel the order then you can do so via the confirmation email. The Amazon Dash button is a bit smarter than it leads on, too. For instance, if you accidentally press the button twice when making an order the button won’t recognize the second press. In fact, user’s can’t make another purchase from the button until they’ve received the previous order.

Is the Internet Just Making us Lazy

Amazon is hitting consumers on two levels: they’re giving people an “uh-oh” button that they can press when they suddenly notice they’re running low on something but don’t want to run to the store to grab it, and they’re cutting down the amount of trips to the store people have to make. The device is really all about convenience since it won’t be eliminating serious grocery trips in its current state. In fact, the best use of Dash buttons are for items you frequently forget to pick up while at the store because you purchase them at all intervals, like toilet paper or shaving cream. So far, Amazon’s Dash buttons feel more like a useful tool than anything else.

In between pushing your Amazon Dash Button take a ride on a Penny Skateboard