Apple Will Unveil New iPhones on September 9th

Apple has officially confirmed that the next event to unveil the iPhone 6s and iPhone 6s Plus will officially kick off at 10 a.m. PT on Sept. 9. Here is what to expect.

iPhone 6s and iPhone 6s Plus

The two obvious announcements will be the next generation of the iPhone 6 and the iPhone 6 Plus. With these two devices will come the regular slew of upgrades: a faster processing chip (the A9), expanded RAM, and an upgraded camera. Speculation around other new features includes a different type of aluminum frame, and a display that integrates Force Touch technology–a feature already included in the Apple Watch and newer MacBooks.

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Apple Insider reported earlier today that the entry level phone will still only include 16GB of on-board memory. This was a huge criticism of the original iPhone 6 since the mid-tier and top-tier memory options had their on-board storage size double in size, but the 16GB didn’t get the same boost.

New Software and Other Rumors

The next version of iOS (iOS 9) will undoubtedly be talked about in greater depth since it will release alongside the new iPhones. According to Apple, iOS9 will support features that make your apps become an even more essential part of your life. Improvements to Siri will have new commands, and take a more proactive approach in your life. The update will also bring newer multitasking features on iPad, and improve a number of smaller things like performance, security, battery life, and more.

Speculation throws some other exciting products into the mix. We may get to see a new iPad, including the larger iPad Pro. And we recently reported that Apple may be showing off a long-awaited Apple TV product that has deeper integration with the rest of Apple’s ecosystem.

What Apple Needs to Succeed

There are a few areas that we’d like to see Apple really bring their A game for. First off is battery life. This is an issue that plagues many smartphone users, but while it may not be isolated to just iPhones, Apple touts itself as a product leader. Being one of the first smartphones to offer longer lasting batteries would do wonders for the brand. It’s time to ditch the reliance of fast-charging Lightning cables, and work on battery tech that actually lasts.

Second up is Siri. Google Now has been making strides on providing all kinds of contextual data while also making the device incredibly easy to manipulate with voice controls. Siri is novel in that it’s fun to talk to, but its voice recognition isn’t on par with Android’s, and there are many system functions that Siri still struggles with.

Lastly, for maybe the first time ever, the iPhone has been dethroned as the industry leader in smartphone camera technology. Both Samsung and LG offered mind-blowing cameras in their latest flagship devices. For Apple to remain relevant, they really need to pull out all the stops.


Might as well purchase a new screen protector if you’re thinking about replacing your phone soon: