Apple has just made a post announcing that they will shut down Beats Music on November 30. After that date, the company clarified that all subscriptions will be cancelled, but that users will have a chance to transfer their music onto Apple Music, which is clearly the better streaming service.
Beats Music Lost All Wonder After 18 Months
The funny thing is, it’s only been eighteen months since Apple acquired Beats Music. Clearly, Apple Music had a much better development and outreach, having just become available for Android. All Beats Music have the option to use Apple Music’s migration tool to transfer all music before it is shut own.
This notice comes as no surprise. The moment Apple Music went live this past June, Beats Music stopped getting new subscribers; Apple has given a much greater amount of support to the newer music streaming option.
Apple advertised Apple Music even on the notice of Beats Music shutting down, reminding users that Apple Music gives users recommendations, global radio around the clock courtesy of Beats 1, and the latest out of their favorite artists.
$3 Billion Wasted?
Apple bought Beats in May of 2014 for $3 billion, which included Beats Music, the Beats headphone and speaker line as well as the company’s executives. Though Beats Music is shutting down, the headphones and speaker line is still available for purchase.